Digital Marketing Agencies
Looking to boost your business online with a reputable Digital Marketing Agency? Look no further! We have valuable resources to help you find the perfect partnership.
Learn about Digital Marketing
We've put together some quick reference areas of knowledge on Digital Marketing to help you understand the basics before finding the perfect agency to work with.
Digital Marketing FAQs
Digital Marketing or Internet Marketing is the use of the internet to promote a business. Popular forms of promoting a business online include; through a website and through social media channels.
A Digital Marketing Agency is an organisation who are skilled in the promotion of businesses online. Many agencies offer services to include; website design, search engine optimisation, social media marketing and PPC management.
Digital Marketing Agencies are dedicated to promoting businesses online. They usually specialise in only this area of marketing and are equipped to offer skills, advice and support to grow your business presence. Using a digital marketing agency gives you the benefit of their years of experience and their specialist software and tools, without having to spend on learning marketing yourself.
Core Areas of Digital Marketing
Often the starting point for any business looking to be found online is to have a great website. Website design enables businesses to have a reputable online presence, showcasing their services or products for potential customers to see.
Search Engine Optimisation, or SEO for short, is the process of adapting and refining a website to better rank for relevant search terms in organic search results.
Social Media is a big part of a company’s online presence today. Will ever increasing popularity, potential customers today frequently use social media channels, including Facebook and Instagram to find companies and see ratings and reviews.
Pay Per Click Management or PPC for short, is a method of advertising on Google and other search engines with sponsored or paid ads. These ads usually appear at the top and bottom of SERPs (search engine results pages), and are marked as ads. Adverts are displayed based on a company’s PPC budget and bidding strategy and charged per click.
What to Look for in a Digital Marketing Agency
There’s numerous things to consider when looking for a digital marketing agency for your business. We’ve picked out 4 essential factors to consider for the best chance of success and a winning long term relationship.